Score every parcel for where demand goes next
MAIA joins traffic, jobs, households, destinations, and existing supply to every parcel in a market, weights them the way your model does, and returns a demand score at the parcel with the records behind it. Developers use it to see where demand is headed before they pick a site, and which of two lots on the same block ranks higher. Scoring starts at the parcel, not the census tract.
Start freeHow it works in MAIA
Define the demand signal
Describe what drives demand for your asset: traffic, jobs, household growth, or the operators already there. MAIA maps each input to a public record and lets you weight them the way your model does.
Score every parcel
Traffic, jobs, households, and business locations are joined to every parcel and spread across the market by distance. The score lands on the parcel, not the tract, so two lots on one block rank differently.
Take the top of the map to land
Inside the strongest areas, MAIA screens parcels for acreage, zoning, and access, drops the ones a competitor holds, and resolves the owner. The analysis is saved as a skill and rerun in the next metro.
The tract-level model on one laptop, the census pivot table, and the market study bought per metro.
Questions teams ask MAIA
Asked in plain language. Answered across every parcel and every business in the market at once.
Where will demand outrun supply?
Traffic, jobs, households, and destinations are weighted separately on every parcel, and the operators or chargers already serving the area are subtracted. What remains is unmet demand at parcel resolution.
Where is residential growth arriving?
Vacant lots and new construction from parcel records, permits where published, and household growth from census records show where the next rooftops go. Parcels in that path rank first.
Which corners will a planned road or off-ramp create?
Cited web research puts the market's planned roads, transit, and employer projects on the map, and parcels within reach rescore with the project in place, plan document cited.
Can MAIA rebuild our own demand model?
Yes. Give it the inputs and weights, and it rebuilds the score from public records on every parcel, for the whole team to run and check against your map.
How does demand change if this project opens?
Add the employer, road, or housing project as an input and rescore. The difference between the two maps is the project's effect, parcel by parcel.
How do we get from a demand map to a site?
Inside the strongest areas, parcels are screened for acreage, zoning, and access, minus the ones a competitor holds. Corporate filings resolve the owner, so the map becomes a call list.
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Who does this
The same job, in the industries where it shows up most.
